Xena: Warrior Princess Pride Marathons + Video
Deadline: June is National Pride Month and to celebrate, USA Network and Syfy are partnering with GLAAD for a multiplatform campaign spotlighting positive representation of the LGBTQ+ community the entire month.
For the campaign, the two networks will include Pride-themed marathons, custom short-form videos, fan testimonials, PSAs, all-new podcast episodes and a variety of fresh editorial. GLAAD will support via their digital and social media platforms as well as PSAs featuring resource and donation links. On top of that, there will be virtual events and actor BD Wong (Nora From Queens, Mr. Robot) will be featured in custom content on USA during marathons.
Xena: Warrior Princess Pride Marathons (June 4, 6:30-11:30am; June 11, 6am-12pm; June 18, 6:30am-12:30pm; June 25 6:30-11:30am): Marathons of the legendary adventure series will include all-new custom content featuring stars Lucy Lawless and Renee O’Connor discussing representation as well as spotlighting fans who have been influenced by the series